I am lucky enough to be at the World Cup 2010 in South Africa for a few weeks (our blog with photos, videos and more) and after a few days here this posting hit me while returning from a game tonight at Soccer City in Johannesburg (Brazil v Ivory Coast). The social media movement is…
Tag Archive: Social Media
Book review: the social media marketing book (Dan Zarrella)
I was surprised to see the compact look and feel of The Social Media Marketing Book when it arrived. He walks through each major area of social networking, from blogging, media, microblogging, bookmarking, news and more. Each one was in such a readable format I actually spent an evening devouring the entire book.
Earning trust and permission in social media #sofresh
Jason Falls did a mind invoking presentation on Let’s Talk: The Art of Conversations and Marketing Through Them at SocialFresh. A major focus of the presentation is the point of building trust with the community. Social media monitoring that has you sending tweets and replies on your product without knowing the end recipient overrides trust. …
Social Media and Higher Education disconnect and an offering
I had the chance to create a presentation for higher education administration and staff/faculty and realized about 20% of the way through there is a large disconnect in numerous areas: Tools chosen to implement social media in higher education Policies and privacy controls Deployment and management I am considering publishing the entire slide deck on…
