Welcome to SxSW 2012 everyone. We are already deep into countless apps being launched and pitched. Paul and I are kicking off the mobile app reviews with Isis and Banjo.
Isis really isn’t launching, yet again this year we find out. Isis is a Near field communication technology providing your mobile device the ability to become a digital wallet. By being in close proximity to the payment terminal and entering your pin, you can quickly check out.
Other capabilities later would include sharing information and data between devices. They are working with Verizon, AT&T and T-Mobile right now to get this technology out there. We were a bit shocked to see such a nice display and demo area for them not even being a real product again this year.
Next up was another location based service called Banjo. This app for iOS and Android hooks into your social networks and alerts you (or not depending on your setting) if someone you know is close by. It will also see those publicly sharing their location. See our full review and concerns in the show.
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